Privacy Policy

Introduction

Predicado Modernista ("we", "us", "our") is an IT marketing agency registered at R. de Santo António 2, 8800-705 Tavira, Portugal. We are committed to protecting your personal data and respecting your privacy in accordance with the General Data Protection Regulation (GDPR) and applicable Portuguese law.

This Privacy Policy explains what personal data we collect when you visit our website at predicadomodernista.com, how we use it, and what rights you have in relation to it. Please read this document carefully before using our website or submitting any personal information.

Data We Collect

We may collect the following categories of personal data:

• Contact information — your name, email address, and any message content you submit through our contact forms.
• Usage data — pages visited, time spent on the site, referring URLs, browser type, device type, and IP address, collected automatically via analytics tools.
• Cookie data — preferences and behavioural signals stored in your browser as described in our Cookies section below.
• Communication records — emails or messages you send to us directly at info@predicadomodernista.com.

We do not collect sensitive personal data (such as health, financial, or biometric information) through this website.

Legal Basis & Purpose of Processing

We process your personal data only when we have a lawful basis to do so. The legal bases we rely on are:

• Consent (Art. 6(1)(a) GDPR) — when you accept cookies or voluntarily submit a contact form.
• Legitimate interests (Art. 6(1)(f) GDPR) — to analyse website traffic, improve our services, and maintain the security of our systems.
• Contractual necessity (Art. 6(1)(b) GDPR) — when processing is required to respond to your enquiry or fulfil a service agreement.

The purposes for which we process data include: responding to your enquiries, improving website performance, understanding visitor behaviour, and ensuring the technical security of our platform.

Cookies

Our website uses cookies — small text files stored in your browser. We use the following types:

• Essential cookies — required for the website to function correctly (e.g. session management, cookie consent preference). These cannot be disabled.
• Analytics cookies — used to measure how visitors interact with the site (e.g. pages visited, time on site). Collected only with your consent.
• Preference cookies — store your settings and choices to provide a more personalised experience.

You can manage your cookie preferences at any time through your browser settings. Withdrawing consent for non-essential cookies will not affect your ability to use the site.

Data Sharing & Third Parties

We do not sell, rent, or trade your personal data to third parties. We may share data only in the following circumstances:

• Service providers — trusted partners who assist us in operating our website and delivering services (e.g. hosting, analytics platforms). These providers are bound by data processing agreements and are only permitted to process data on our instructions.
• Legal obligations — when required to comply with applicable law, court order, or regulatory authority.
• Business transfers — in the event of a merger, acquisition, or sale of assets, your data may be transferred as part of that transaction, subject to the same privacy protections.

Any third-party tools integrated into our website (such as Google Analytics) operate under their own privacy policies. We encourage you to review those independently.

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this policy, or as required by applicable law:

• Contact form submissions are retained for up to 24 months from the date of receipt.
• Analytics data is retained in aggregated and anonymised form for up to 26 months.
• Email correspondence is retained for up to 3 years unless an ongoing business relationship requires otherwise.

Once the retention period expires, we securely delete or anonymise your data.

Your Rights Under GDPR

As a data subject under the GDPR, you have the following rights:

• Right of access — to request a copy of the personal data we hold about you.
• Right to rectification — to request correction of inaccurate or incomplete data.
• Right to erasure — to request deletion of your data, subject to legal retention obligations.
• Right to restriction — to request that we limit the processing of your data in certain circumstances.
• Right to data portability — to receive your data in a structured, machine-readable format.
• Right to object — to object to processing based on legitimate interests.
• Right to withdraw consent — where processing is based on consent, you may withdraw it at any time without affecting prior processing.

To exercise any of these rights, please contact us at info@predicadomodernista.com. We will respond within 30 days. You also have the right to lodge a complaint with the Portuguese data protection authority, the Comissão Nacional de Proteção de Dados (CNPD), at www.cnpd.pt.

Security

We implement appropriate technical and organisational measures to protect your personal data against unauthorised access, accidental loss, alteration, or disclosure. These include secure HTTPS transmission, access controls, and regular security reviews.

While we take reasonable precautions, no method of transmission over the internet is entirely secure. We cannot guarantee the absolute security of data transmitted to our website.

Children's Privacy

Our website is not directed at individuals under the age of 16. We do not knowingly collect personal data from children. If you believe a child has submitted personal information to us, please contact us and we will promptly delete it.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. Any changes will be published on this page. Continued use of our website after an update constitutes acceptance of the revised policy.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

• Email: info@predicadomodernista.com
• Address: R. de Santo António 2, 8800-705 Tavira, Portugal